Custom Labels
The moment a customer enters the store and explores the products. The first thing they notice is the label on the product or its packaging. Labels are tags or identifiers used to categorize and organize items. In the packaging industry, labels are essential for identifying and conveying product information. They include details such as brand name, ingredients, usage instructions, and barcodes. Labels ensure compliance with regulations, enhance branding, and help consumers make informed purchasing decisions.
Custom printed labels are not something new, companies across different industries like food, cosmetics, apparels, electronics, and even medicine are regularly using them for years.
They are an integral part of any product packaging because they contain all the essential information about the product, including its ingredients, expiry date, QR code, price and some instructions. They are beneficial for both the customer and the supplier in many ways. They help the customers to choose the right product for them. While the retailers or suppliers can keep track of their inventory. They can streamline their store operation because the label tells the category and location of the product. It also conveys a sense of professionalism and adds more value to the authenticity of the product.
Let’s explore the benefits of product labeling in detail
Advantages of Using Custom Printed Labels
Traceability and Authenticity of the Product
One of the main features and benefits of using product labels is that they make the product traceable. Customers often hesitate to buy expensive products or medicine that has no labels because it creates a risk of fraud. However, uniquely coded labels are the perfect solution. They facilitate the customers in verifying the product. They ensure that the product is genuine and authentic.
Suppliers can also ensure that their products are meeting the standards of quality and safety. If there is any sort of issue in the quality of the product, the suppliers can identify it quickly and inform the customers to not use it. In this way, they can protect and maintain their reputation in the market.
Streamline the Inventory
Being a manufacturer or a retailer, you deal with thousands of products. There are different categories of products and they are also located differently. Therefore, you need product labels to trace the location and category of the product. All you need to do is to scan the label barcode and you will have all the information on the screen. You can even know the size, color and variant of the product. In this way, you can save a lot of time and effort. Moreover, if you are running short of an item, you can trace the outlet where the same item is available.
Creates a Lasting First Impression
When it comes to product selling, it is very important to impress the customers through the best possible presentation of your products. You can opt for a high quality customized product label that speaks volumes about your professionalism. You can highlight the features and ingredients of the product on the label to save the time of the customer. This leaves a long lasting impression on the minds of the customer.
Differentiate Product Range
It is possible that one product can have several variants in terms of color, size, ingredients, benefits and purposes. A well designed label is what helps the customer to find the product of their interest. Instead of wasting time and effort on exploring the whole inventory, you can simply read the label and spot the product you need.
Create Shelf Appeal
Apart from making the product well informed, labels are responsible for making your products stand tall on the shelf. Since they are customizable, you can print eye catching graphics of your product and print persuasive text on them to tell the customer what your product is all about and how it is the perfect solution for their needs. There are several ways to do that, for instance, if you are selling a herbal product, you can use natural colors like green or earthy to show that it comes from a natural substance.
Improve Brand Recognition
If you want your brand to grow, you need to focus on the right branding strategy. If nobody knows about your brand and the services you provide, how you can expect to have a larger customer engagement. Instead of investing heavy amounts on billboards and ads, you can effectively use the product labels to promote your brand. You can print your brand logo to help people recognize you. It will also boost the authenticity of your product.
Types of Labels
When you think of labels, there is a whole new world waiting for you to explore. There are different types of product labels that you can use for your product packaging. Each of the labels serve a unique function. Some of the common examples of labels are mentioned below:
- Descriptive Label
- Informational Label
- Grad Label
- Brand Label
- Shrink Labels
- Pressure-Sensitive Labels:
- In-Mold Labels
- Dry-Peel Labels
- Reseal Labels
- Thermal Labels
Standard Label Sizes
Here we have some standard sizes for labels that you can choose according to your preference.
- 1″ x 2″: A small label suitable for small items or barcodes.
- 2″ x 3″: A versatile size for product labels, shipping labels, and more.
- 3″ x 5″: Larger labels for product information or branding.
- 4″ x 6″: Commonly used for shipping labels.
- 8.5″ x 11″: Full-sheet label size often used for printing multiple labels at once.
Material Options for Custom Labels
Material is something that holds a great significance because it gives clues about the quality and standard of anything. When it comes to custom product labels, you should carefully choose the material that resonates with your target audience. Some of the popular material options are mentioned below:
- Matte Paper
- Glossy Paper
- Uncoated Paper
- Recycled Paper
- Transparent Paper
Top Brands that Use Customized Product Labels
There are many popular brands that are relying on product labels for years. There are some product labels that have become iconic. People might not know the names of popular brands but they do recognize their labels. Here we have the list of some of the globally known brands that use custom printed labels.
- Coca Cola
- Levis
- Channel
- Heinz Tomato Ketchup
- Campbells Soup
- Absolut Vodka
How to Place wholesales order for Custom Labels
At, customboxguru.com we offer a diverse range of designs, types and sizes of custom labels that fits your business needs, we let you participate in the designing process of your product labels. You can share your artwork and other specifications with our expert designers. Our efficient customer support team is there round the clock to assist you. We offer several complementary services including free design support, consultation, 3D mockups, fast turn around and free shipping across the country. Our aim is to serve you with the best so that your experience becomes memorable.
Follow the following steps to embark on a journey of excellence.
- Place your order Via Email or Whatsapp
- Verify Your Required Label Design or Art Work
- Make Payment for Your order
- on Schedule Printing
- Free Delivery at Your Door Steps
In short, custom product labels are essential for any business that wants to stand out. They are unique stickers that you put on your products to show your brand’s logo, name, and other important details like ingredients, instructions, or the price. These labels are available in different shapes, sizes, and colors to match what you need. They help customers recognize your products easily and can also make them look more attractive on the shelves. With custom labels, you can give your products a personal touch that reflects the quality and style of your brand.
If you are looking for top notch labels created according to your preferences then choose customboxguru.com. We offer the most affordable wholesale deals to accommodate all sizes of businesses across the country.